Does Listing Sync include my website URL and create backlinks for SEO?

Yes — your website URL is included in your business listings across all supported directories and major platforms (where each publisher allows it).

However, Listing Sync does not create traditional backlinks.

Quick difference between local citations and backlinks:

• Local citations (what Listing Sync creates): Consistent mentions of your business Name, Address, Phone (NAP) + website URL on directories and review sites. These build trust and consistency signals that boost local SEO and local search rankings.
• Backlinks: Clickable hyperlinks from other websites that pass SEO authority and ranking power (more relevant for general website SEO).

Listing Sync is a powerful tool for generating high-quality local citations that link to your site — one of the most effective ways to improve local visibility.